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Sol Lux Awnings

Why Exhibit?

Meet Your Market.
Maximize Your ROI.

The International Window Coverings Expo (IWCE) is the only U.S. trade show exclusively focused on the window coverings industry and it’s where exhibitors turn exposure into revenue. Since 1986, IWCE has been the premier destination for brands looking to connect with high-value buyers actively sourcing the latest products, technologies, and solutions to grow their business.

Why Exhibit?

  • Meet decision-makers face-to-face, gain direct access to retailers, designers, dealers, fabricators, installers, and distributors who influence or make the buying decisions for their companies.

  • Launch and showcase products putting your latest products, fabrics,  hardware, and technologies in front of the market’s most engaged buyer all in one place.

  • Build your sales pipeline, collect qualified leads, nurture relationships, and generate new business opportunities that continue well after the show.

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April 22–23, 2026 | Raleigh Convention Center | Raleigh, NC

Exhibits Open April 22–23

IWCE Delivers Measurable Results.

When you exhibit at IWCE, you're not just showing up and you're stepping into a marketplace built for business. Here’s what you can expect:

Qualified Leads That Convert

  • Engage with thousands of pre-qualified attendees who are actively looking to source new products, specify vendors, and make purchasing decisions.

Direct Access to Decision-Makers

  • Over 80% of IWCE attendees have buying power or significant influence. This is your opportunity to build relationships that translate into real business.

A Focused, High-Value Audience

  • IWCE is 100% dedicated to the window coverings industry, meaning every conversation is with someone who understands your offering and is invested in your category.

The Ideal Platform to Launch & Innovate

  • Showcase new products, test fresh ideas, and gain valuable market feedback from professionals on the front lines of the industry.

Maximum Brand Visibility

  • Position your company in front of top buyers, industry influencers, and media outlets. IWCE puts your brand at the center of the conversation.

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Who Will You Meet?

Retailers & Dealers who are looking for new vendors, products, and profit-driving solutions.

Interior Designers & Decorators who are seeking inspiration, custom options, and reliable suppliers.

Workrooms & fabricators  searching for materials, tools, and technologies to enhance their services.

Installers eager to discover new hardware, motorization, and installation innovations.

Distributors actively sourcing product lines to expand into regional and international markets.

April 22–23, 2026 | Raleigh Convention Center | Raleigh, NC

Exhibits Open April 22–23

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